David Sifry just talked about the “State of the Live Web” and the difference between 70 million and 15.5 million is pretty huge. This discrepancy has raised a lot of eyebrows, why such a gulf? Essentially the gap lies in activity. Lots of blogs are started and fade away. Heck I have several of my own. I’ve claimed them on T-rati and well … they’ve kinda faded off. Does this mean that I’m not active on the Blogosphere? No, of course not.
I agree with Mark’s stance that this plateau represents a maturation of the Blogosphere and like the birth of Web 1.0, is just a natural phase it must pass through.
Remember in the boom years how many hundreds if not thousands of websites were created and then faded into unmaintained obscurity? After the bust, a lot of websites died off. Domains expired, hosting accounts were canceled, etc. The web plateaued. Then a funny thing happened. The web got it’s “second wind” and now it’s huge. Now it’s a pervasive force in our daily lives.
Blogs and social media exploded onto the scene and achieved amazing growth. Lots of people jumped on the bandwagon, and more than a few have fallen off on the ride. I’m pretty sure we’ll pick them up again on our next pass. Right now we work on creating more content, more value for people (to me content is value), and improving technologies. After this breather, I think we’ll see Blogosphere 2.0 or 2.5, maybe Social Media 2 (SM2?) and that is going to be exciting.